Website Management

01. Your Website Should Keep Moving With Your Business.

A jewelry website is never truly finished. Products change, collections evolve, promotions come and go, and the technology around your website continues to change too.

Planetscape provides ongoing website management and support designed around the needs of jewelry retailers — helping keep your digital storefront current, functional and relevant without requiring you to manage every detail yourself.

Keep Your Website Current

Your website should evolve with your business. We handle ongoing product updates, content changes, seasonal promotions, technical maintenance and the day-to-day work needed to keep your site current.

Keep Your Products Organized

New merchandise, collections and brands need to be easy to find. We help maintain products, categories, imagery, descriptions and the structure customers use to browse your jewelry.

Keep Your Website Working

Browsers, devices, operating systems and third-party services change. We provide ongoing technical maintenance and adjustments when those changes affect your website.

02. Your Digital Storefront Needs Attention Too.

Your physical store changes throughout the year. Displays are refreshed, new merchandise arrives, holiday promotions go up and customers are introduced to new collections.

Your website should reflect those changes too. Planetscape can handle the ongoing work required to keep your online presence aligned with what is actually happening inside your store.

Product & Catalog Management

Add and update products, images, descriptions, pricing information, categories, collections and brands while maintaining a logical browsing experience.

Content & Seasonal Updates

Update store information, imagery, pages, banners, announcements, holiday messaging, special events and promotional content throughout the year.

Merchandising & Presentation

Feature important collections, reorganize categories, highlight new merchandise and adjust the way products are presented as your priorities change.

Established Product Resources

Access to extensive jewelry product resources can help stores build substantial online collections without creating every product record from scratch.

Products From Your Manufacturers

We can build and maintain the product experience around the manufacturers, brands, collections and merchandise relevant to your individual store.

Your Store's Own Products

Products unique to your store can be incorporated alongside available manufacturer resources, giving you flexibility over what customers see online.

03. Built to Adapt as Technology Changes

Your website doesn't operate in a static environment. The technology surrounding it continues to evolve — often through changes that neither you nor Planetscape controls.

We help evaluate those changes and make practical adjustments when they affect the way your website looks, works or communicates with other systems.

Technical Maintenance

Browsers, operating systems, APIs, software components and third-party services change over time. We can troubleshoot and adjust the website when those changes affect existing functionality.

Responsive & Device Compatibility

Your customers may arrive from phones, tablets, laptops and new generations of devices. We help maintain a consistent, usable experience as screen sizes and technologies evolve.

Accessibility & ADA Considerations

Accessibility is an ongoing part of maintaining a modern website. We incorporate accessibility considerations and can make additional adjustments as content, technology, guidelines and business requirements evolve.

Search Visibility & Website Health

Page titles, metadata, redirects, indexing, sitemaps, broken links and other technical elements can be reviewed and updated to support a healthy presence in modern search platforms.

Analytics & Search Insights

Tools such as Google Analytics and Google Search Console can be incorporated where appropriate to provide insight into website traffic, search visibility and visitor behavior.

Performance & User Experience

Images, scripts, widgets and new content can affect a website over time. We can evaluate website components and make practical adjustments to help preserve responsiveness, usability and performance.

04. More Than Maintenance

A modern jewelry website may need to connect with other services, present specialized inventory, support online sales or do something that wasn't part of the original build.

When your business needs more, Planetscape can evaluate the requirement and determine the right way to extend or adapt the website.

Customer Communication

Live chat, contact forms, appointment requests, special-order inquiries and other communication tools can help turn website visitors into real conversations.

Social, Reviews & Store Information

Social feeds, review content, maps, store hours, directions and other compatible services can be incorporated into the website where they make sense for your business.

Diamond Inventory & Search

Specialized diamond inventory and search functionality can allow customers to explore stones by criteria such as shape, carat weight, color, clarity and price.

Catalog or E-Commerce

Your website can function as a sophisticated digital showroom, a complete online store, or something in between based on the way your business operates.

Checkout & Secure Payment Systems

Shipping, billing, checkout functionality and secure third-party payment processing can be incorporated according to project requirements.

Custom Integrations & Development

When an existing solution isn't enough, additional functionality can be integrated, adapted or developed around the specific requirements of your business.

Business Email Management & Support

Your website isn't the only part of your online presence that needs ongoing technical support. Planetscape can also provide and manage professional business email accounts for your team.

From creating multiple mailboxes to configuration, account management and troubleshooting, we help keep your business email working reliably as your needs change.

You Don't Need Another Dashboard. You Need It Done.

Many website platforms are built around giving business owners more tools to manage themselves. Sometimes that's exactly what a business wants.

But jewelry retailers already have customers to serve, merchandise to manage, employees to coordinate, repairs to track, vendors to work with and a store to operate. Maintaining product categories, replacing promotional graphics or figuring out why something changed after a browser update probably isn't how you planned to spend your afternoon.

Planetscape can handle the ongoing website work for you.

From routine product and content updates to technical adjustments, integrations and new functionality, we're here to help keep your website working alongside your business.

You run the jewelry store.
We help keep its digital storefront running.

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